shakirahelmi

I’m Shakira, a researcher and MSc Industrial, Organisational, Business Psychology student at UCL. I am interested in how we can leverage on the field of Behavioural Science in encouraging people to practise responsible behaviours. Thus, conducting this particular research provides me with a hands-on experience and understanding of people's moral discretion in engaging with environmental-friendly behaviours and its barriers in demonstrating that. The findings will help us unlock the barriers and enables relevant stakeholders to devise an intervention in promoting these environmental-friendly behaviours especially at these times when the rate of natural resources being exploited is alarming.

My overall interest is in applying psychology to practice. I have worked as a Profiling Analyst for 3 years and am currently working in a Business Psychology research and innovation team at CAIA. I am ecstatic to apply what I have learned at UCL. In fact, identifying and guiding future change makers to become leaders is the area that I am passionate the most.

March 2020