Gregory Hennessy

Gregory Hennessy

Jan 31, 2016

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    About This Project

    The proposed research explores how leaders can more effectively communicate purpose by monitoring neural activity during leader-follow communication, assessing follower trust in the leader, and measuring commitment to the leader’s message. In particular, we believe that leader communications oriented toward shared purpose will be positively and significantly associated with affective commitment to the leader as compared to other communication.

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