Department of Psychology, University of Manitoba
Undergraduate Honors Student
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After the failure of our Adwords approach, we turned to Facebook. As with Google, one pays Facebook whenever a viewer clicks on an ad. The difference is that Facebook knows a lot about its users’...
When we first tried to recruit for our earlier study, we used Google Adwords. To use Adwords, one identifies some key words or phrases related to one’s recruitment goals, creates a...